Workshop «Managing generations: What we loose without it»
Top-managers, managers and specialists
up to 40 people
Objectives of the workshop
Learn about Generation theory in Russia and the World, areas of its application
Understand your personal generational values
Get recommendations ready to be applied right after the workshop
The workshop is going in live interactive dialogue with the participants
The content of the seminar
- Foundations of Generation theory
- Generational values and how they are formed
- Generations in Russia and the World
- Using generational approach in business – for management and sales
- Key recommendations on interacting different generations in business
- Applying Generation theory for long-term strategic planning
Generation Theory was created by American scientists Neil Howe and William Strauss in 1991. Adaptation of Generation Theory for Russia was made by the team under the leadership of Evgeniya Shamis – founder and coordinator of the project RuGenerations, CEO of Sherpa S Pro.
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Marketing, sales and service for different generations
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